Presentation
Description
based on the company's nautical origins, it reinvents itself by reusing material left over from the nautical world to design backpacks, bags and all kinds of accessories.
Digital activity
Instagram and eco-friendly digital portals
Good practice targeted
Environmental
To go further
Good practice
reuse of materials, local and small production
Costs
high production costs
Starting date of the good practice
2017
Time to implement the good practice
5 years
Tools/partners/suppliers of the good practice
3 suppliers, 3 D-printed patches, sail shop and workshop
What are the benefits of the project ?
The excitement of conveying a different message, a lifestyle that is actually closer than we think to going beyond the product and looking at a plan B for the way we consume and deliver goods and services.
What were the constraints faced by the company ?
Lack of digital literacy.
Which advice would give to another company ?
Don't set a short-term process for launching an idea. It is a long process.
What are the next steps?
A collection of clothes based on Portuguese fabrics that will go with designs made by drifting in collaboration with a designer.