Lesson 10The design process: how to make room for web accessibility?
- Notion 67 - Consider the layout
- Notion 68 - How you can use design to optimise your content
- Notion 69 - Make initial mock-ups
- Notion 70 - Usability is key!
- Notion 71 - Structure HTML properly
- Notion 72 - Your use of language matters
- Notion 73 - How to work with visual content
- Notion 74 - The importance of keyboard-only navigation
- Notion 75 - Pro-tips on design that are universally useful
- Notion 76 - Types of content to avoid at all costs
- Notion 77 - Check for conformance to accessibility standards and best practices
- Notion 78 - Review of the main concepts
Notion 68
How you can use design to optimise your content
Target skills
A website design will reflect the identity of the website through symbolics and functional aspects : it will convey informations through its form.
Storytelling through design
Design can convey a rhythm in the browsing experience. It can act as scenography and tell a story through it. We can guide the user throughout each web page by positioning elements in a particular order or giving more importance to some elements. This way, the content is easier to access and straight to the point.
Playing with the differences
It's possible to highlight some content and organise information by playing with differences. This technique is known as the Von Restorff effect: an element that differs from its surroundings is put forward for the user to notice. It then acts as a recognisable landmark on a webpage.
Each element needs some space
By designing our layout with the functionalities in mind, we can make enough room for each block of content or functional element. If an element doesn't have its assigned space, the page might lose coherence and efficiency. Some situations where this can occur are an image being too large for a web page or a welcome page lacking a call to action, leaving the user without a goal.
To go further
Some UX tips on how to add rhythm and importance to content through order :